My Thinking .. My Rules.... Always Right ...

Google 2011 algorithms - Google's scraper now live not Content Farm

2011-02-04T22:15:00.000-08:00

Hello every one i found so many websites disappear in google search result, some sites are down in search search result.

So dont worry about this issue last 2..3 days i was researching the solutions for survive with Google's scraper and also take action for next content farm algorithm.

We all knows very well Google tries to crack down on 'web spam'

As per my research i found some tips and technique for our site considers as high quality site.

We have option to how to find low quality sites.Best Option is Webmaster Tool.

How to find low qualities in our site.

Open or sign in webmaster tool

Go in Site Configuration:

Update all new pages in sitemap.
Important tips : URL parameters - If your site uses URL parameters, some of the parameters may be unnecessary for page navigation. Asking Google to ignore these parameters can reduce duplicate content in Google's index and make the site more crawlable.

Go in your site on a web:

Look search queries :

if you found unrelenting search queries that means your site is low quality site. so the solution is remove this type of content on your site.
check Top pages: in search queries it helps you to improve priority for your top search pages. if unrelavant pages are search more so try to improve relavant pages so that pages search more.
Links to your site:
here you can find out best sites as well as low quality sites which are linked with you . using this we can easily find the low quality sites which are not crawling for long times.
Keywords:
the most common keywords Google found when crawling your site. These should reflect the subject matter of your site. if you found unrelavant keywords then remove from your sites.
The Most Important Tips are check your :
Diagnostics

    Malware : check all malwares. and resolve it.
    Crawl errors: if we solve all Crawl errors. it will affect in low quality sites.
HTML suggestions:
if we solve all suggestions which are given in html suggestion we will      go    in high quality sites list.

Site Performance Overview:

if our site load time is high than our site is also considers as low quality site.

Some more hints:

Google hopes to include reversed 404 pages sooner.
The AdWords titles may now include the first line description,
Google search results may now include hotpot content, such as reviews and photos.
Google admitted they have an issue with owner verified replies on place pages.

Off Page suggestions for Google Scraper:

Use sufficient amount of original text content, supported by images, videos and other multimedia as appropriate. are rapidly indexed by the search engines.

submit new pages to the engines via XML sitemaps and featured on the homepage or another highly authoritative hub pages in the respective site (such as a category homepage) until they have been indexed.

If the site has a blog, make sure it pings the search engines when a new post is published (most do), and then use the blog to publish or link to new content on the site.

consideration should be given regularly as to why someone/a third party would naturally link to the site’s pages or share them on Twitter, for example. If a firm/site cannot think of a good reason, it may need to go back to the drawing board.

above all suggestions i have studied in so many videos, blogs, news.

New Google Features Create SEO Opportunities - sideways query, Google Squared, PageRank

2010-06-08T22:34:00.001-07:00

Google’s Matt Cutts always offers helpful advice, and our conversation with him at Google I/O was no exception. Cutts catches us up on a variety of search items including Google Squared, PageRank, and the recent redesign to Google’s search results page.

Google Squared is a new tool that puts search results into a spreadsheet-like list. It essentially organizes the results into facts, so users don’t have to click on multiples sites to find what they need. Cutts refers to it as a “sideways query” and points out that it could provide new information for users that they would not have previously found using traditional search.

When we spoke with Cutts earlier this year, he mentioned the growing obsession that SEOs and webmasters have with PageRank. We asked him about it in the above video, and while he did say it was important, he was quick to point out that it was only one of the more than 200 signals Google takes into consideration. He says content, title, url, and proximity are a few of the factors that have additional influence.

Users have also probably noticed the new redesign to the search results page. Cutts says the left-handed navigation was present for a while before the company decided to surface it for all search results.

Interestingly enough, the options are different based on each query. A search for Tom Cruise, for example, would probably return image results in the navigation. On the other hand, a search for President Obama would return real-time results and updates. Cutts says it creates more opportunities for webmasters and SEOs.

Lastly, Cutts did say that Caffeine was coming along nicely and indicated that there would be some announcements regarding it coming soon. Keep watching for all the latest details on it Visit : WebProNews.com

Google Confirms “Mayday” Update Impacts Long Tail Traffic, Google Algo Update 2010, Googler Matt Cutts

2010-05-27T22:50:00.000-07:00

Google Confirms “Mayday” Update

Impacts Long Tail Traffic

Google Algo Update 2010 Google Matt Cutts

Google made between 350 and 550 changes in its organic search algorithms in 2009. This is one of the reasons I recommend that site owners not get too fixated on specific ranking factors. If you tie construction of your site to any one perceived algorithm signal, you’re at the mercy of Google’s constant tweaks. These frequent changes are one reason Google itself downplays algorithm updates. Focus on what Google is trying to accomplish as it refines things (the most relevant, useful results possible for searchers) and you’ll generally avoid too much turbulence in your organic search traffic.
However, sometimes a Google algorithm change is substantial enough that even those who don’t spend a lot of time focusing on the algorithms notice it. That seems to be the case with what those discussing it at Webmaster World have named “Mayday”. Last week at Google I/O, I was on a panel with Googler Matt Cutts who said, when asked during Q&A, ”this is an algorithmic change in Google, looking for higher quality sites to surface for long tail queries. It went through vigorous testing and isn’t going to be rolled back.”
I asked Google for more specifics and they told me that it was a rankings change, not a crawling or indexing change, which seems to imply that sites getting less traffic still have their pages indexed, but some of those pages are no longer ranking as highly as before. Based on Matt’s comment, this change impacts “long tail” traffic, which generally is from longer queries that few people search for individually, but in aggregate can provide a large percentage of traffic.
This change seems to have primarily impacted very large sites with “item” pages that don’t have many individual links into them, might be several clicks from the home page, and may not have substantial unique and value-added content on them. For instance, ecommerce sites often have this structure. The individual product pages are unlikely to attract external links and the majority of the content may be imported from a manufacturer database. Of course, as with any change that results in a traffic hit for some sites, other sites experience the opposite. Based on Matt’s comment at Google I/O, the pages that are now ranking well for these long tail queries are from “higher quality” sites (or perhaps are “higher quality” pages).

My complete speculation is that perhaps the relevance algorithms have been tweaked a bit. Before, pages that didn’t have high quality signals might still rank well if they had high relevance signals. And perhaps now, those high relevance signals don’t have as much weight in ranking if the page doesn’t have the right quality signals.

What’s a site owner to do? It can be difficult to create compelling content and attract links to these types of pages. My best suggestion to those who have been hit by this is to isolate a set of queries for which the site now is getting less traffic and check out the search results to see what pages are ranking instead. What qualities do they have that make them seen as valuable? For instance, I have no way of knowing how amazon.com has faired during this update, but they’ve done a fairly good job of making individual item pages with duplicated content from manufacturer’s databases unique and compelling by the addition of content like of user reviews. They have set up a fairly robust internal linking (and anchor text) structure with things like recommended items and lists. And they attract external links with features such as the my favorites widget.

From the discussion at the Google I/O session, this is likely a long-term change so if your site has been impacted by it, you’ll likely want to do some creative thinking around how you can make these types of pages more valuable (which should increase user engagement and conversion as well).
Source: http://searchengineland.com

Changes With The New Seo 2010 SEO changes UK: algorithm Search Engine Optimization

2010-04-08T03:12:00.000-07:00

Have different expectations. About many things. SEO changes may occur in 2010 because there is currently a trend to differ materially from us. Noticed in later years (2009), we know that change patterns of thinking to Rangking be likely to change. And indeed giants Google is required to modify the algorithms (UK: algorithm) in order to meet new demands. Including maintaining the current level of Search Engine Championship to have their own place sure enough.
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Enters the year 2010 when doing Search Engine Optimization (SEO) is not there just remember to create Backling, Link building, Unique Content, Fresh Content, on page SEO, off page SEO is passed between a few issues like this, though. the change of the Algorithm Search Engines are always especially Conversion Rate Optimization is .. very interesting do SEO and Conversion Rate must be added to our site with us to write the score ranking. better come. From the past, we noticed that PageRank factors will not affect nearly all have that number. This allows us to compete fully, even just open our marketing blog up just a few days we can do in a wide range of ratings. If you change the content of your blog to our positive results. Related products and most relevant Keywords.
See what I own and expected to be a very important role in the current year 2011 and to be a very powerful Community Social Networking is sure enough that f must consider is that the networks. existing. The most cost-effective or could tell that use smart building-block. Some of you have not studied these matters may read this feel. Confusion is not a small matter. Because when you read more. Then begin to understand itself. I own studying patterns of current network and should see the power of. Driving the market in the future. And what I offer at the other. Will come to talk about these stories together more sure enough.
F is in this article that I just want to say that the trend can be a consequence. We should look at the issues behind what we do in order to be ready for. Adapt to market trends toward current and future to arrive soon in the hope that this would sufficiently make sure enough all the way to see more write. Then will update the content in this section together again soon. Meet new article page.

New Bank Withdrawal Instructions for Our Customers in India

2010-03-11T04:46:00.000-08:00

As promised on Friday, Farhad Irani here with more details for our customers in India on how to withdraw your funds from your PayPal account to a local bank account in India.
As I indicated in my earlier blog post, we are making changes to comply with Indian regulations for settlements for exports of goods and services. In order to facilitate this process, PayPal will be suspending new withdrawals on March 1, 2010. We expect to resume the service on March 3^rd. When you select the ‘Withdraw Funds’ option on your PayPal account after March 3rd, we will ask you to fill out a new field entitled ‘Purpose Code’. This information is required under the laws of India in order to identify the nature of cross-border merchant transactions.

Why are we asking you to do this?

PayPal needs to put in place certain changes to comply with Indian regulations. This means that

Indian PayPal users (Business, Premier and Personal Account Holders) are no longer able to receive personal payments. Your customers now have three options to pay you by
1. Using the Pay for Purchases (Goods or Services) tab
2. Completing PayPal checkout at your website
3. Responding to PayPal “Request Money” instructions (invoices)
4. When you instruct PayPal to withdraw your PayPal balance to your bank account in India, you will be required to provide a purpose code for the transaction.

What is a Purpose Code?

The purpose code helps your bank furnish information that may be required by the Reserve Bank of India to identify the nature of the cross border transaction. Details on the different purpose codes are in the table below. Please note that this is different from the Importer Exporter Code (IEC) issued by the Ministry of Commerce and Industry.

When is a Purpose Code needed?

When you initiate a withdrawal, you will now be required to declare a purpose code when you are completing the bank withdrawal request.
Please note that according to Indian law, based on the value of withdrawal and the purpose code in your declaration, your bank may require you to provide documentary proofs such as invoices / goods receipt forms as applicable to reconcile with your withdrawal.

What do you need to do?

Step 1: If you have initiated a withdrawal prior to March 1^st it will be restored to your PayPal balance. The initial amount you receive back in your PayPal balance will be less than the amount you withdrew; all applicable fees and charges will be credited to your PayPal account separately. This credit for fees and charges may take a few days to be reflected in your PayPal account balance, but we expect the full amount of the original withdrawals to be in all of the applicable PayPal accounts by the end of the week. Please bear with us as we complete this process.
Step 2: Once the funds are back in your PayPal balance, or if you have no pending withdrawals as of 1^st March, starting on 3^rd March you can request a new withdrawal to your local bank account, and you will need to select the Purpose Code relevant to your business.

Frequently Asked Questions

Q. What are the Purpose Codes I need to use?

Please use whichever purpose code below correctly identifies your business.

Code	Category	Description	Who should be using it
P0104	Export of Goods	Value of export bills negotiated / purchased/discounted etc. (covered under GR/PP/SOFTEX/EC copy of shipping bills etc.)	eBay merchants, jewelers, sellers of collectibles and other such products through eBay and your own websites / catalogues globally. Please note: Cross border shipment of goods and services for which you file GR / PP / SOFTEX / EC forms only should be processed with this code. If you have any questions, please check with your bank to help you with the same.
P0301	Travel , Hospitality and Tours	Purchases towards travel (Includes purchases of foreign TCs, currency notes etc over the counter, by hotels, hospitals, Emporiums, Educational institutions etc. as well as amount received by TT/SWIFT transfers or debit to Non-Resident account).	Online Travel Agents, Airlines, Railways, Buses, Taxicab Services, Hotels, B&Bs and other travel / tourism related sales through PayPal
P0801 P0802 P0803	Information Technology	Computer Information Services. Hardware / Software / Data Processing consultancy/implementation	If you are an independent / freelance coder / hardware consultant or data processing service provider, or a small business providing such services for websites globally, please use these codes. For all IT related consulting services where you know you do not need to file a SOFTEX form, please use the appropriate code. 801 for hardware consulting, 802 for software consulting and 803 for data management and processing consulting services
P0805 P0806	Content and Journalism	News Agency and Subscription services	If you are a freelance journalist / blogger / news aggregator please use this purpose code for withdrawals. If you are a newspaper or an online news aggregator for websites overseas, please use the appropriate code from these two. 805 if you a freelance journalist, and 806 if you are a newspaper / aggregator
P0902	Licensing of creative works	Receipts for use, through licensing arrangements, of produced originals or prototypes (such as manuscripts and films)	Artists, designers, other creative service providers where the principal revenue mode is license fees, please use this code. If you produce creative works which you license out for entities overseas, licensing revenues may be classified under this purpose code
P1004	Other services	Legal Services	If you are providing outsourced law related services
P1005		Accounting, auditing, book keeping and tax consulting services	For accounting consulting and accounting services
P1006		Business and management consultancy and public relations services	Management / brand consulting and management services can be exported with this purpose code
P1007		Advertising, trade fair, market research and public opinion polling services	Marketing/ brand consulting / logo design / event management services can be exported with this purpose code
P1008		Research & Development services	If you are an outsourced research and development services provider based in India, receipts can be inwarded through this purpose code
P1009		Architectural, engineering and other technical services	Any other technical services such as eTutoring, education and other services you render over the internet via web conferencing tools or similar channels, please use this code for your withdrawals

Real-Time Search Means to SEO, PPC and Reputation Management - Real-Time Search Goes Mainstream with Google

2009-12-11T21:00:00.000-08:00

It seems that over the course of the entire year, we've been waiting for Google to get real-time search. Now it's here. If you have ever had a hard time finding a direct relationship between social media and search engine marketing, it doesn't get any more direct than this. Real-time search results (from Twitter, Facebook, MySpace, and other sources) right in regular SERPs.

While "real-time search" has certainly been a buzzword this year, the concept itself has been around for a while longer in some capacity. Sure, the concept of searching Twitter has been around for quite some time now, but even as far as Google is concerned, freshness has been a factor of great interest.

"Google has been working on real-time search for years," as Marshall Kirkpatrick at ReadWriteWeb points out. "In the spring of 2006, the story goes, Google launched Google Finance onto the Web and was promptly dismayed to find that the service didn't appear in a Google search for its own name later that day. It was after that, and a few other similar experiences, that Google engineers created an algorithm called QDF, or Query Deserves Freshness. QDF determines when results for a query need to be augmented with the newest content available, in addition to the content with the highest PageRank."

"Search users are utilizing results that show up because of it everyday," says Dave Snyder at Search Engine Journal. "However, in terms of rankings QDF can have huge impacts on the SERPs. The first thing that came to mind when I saw the real time search data pouring through was that Google is getting a massive amount of real time link data without the issue of a crawl. I am convinced they will be utilizing this data to help shape SERPs for terms that are trending or based on timeliness."

The Potential for Abuse

Snyder also makes a good point about spam. "Seriously, any new feature that Google rolls out is a playground for SPAM," he says. "My head is spinning thinking of all the cool/evil implications of the service. I am sure lots of people are going to be testing how Google is choosing the results coming in the box. Some people might ask the importance of coming up for a mere moment in that position, but the sheer amount of traffic generated for a trending term can make even a 30 second window profitable."

The nature or real-time search reults showing content as it is created leads to questions of accuracy of content as well. It does bring up questions about Google showing results that are quite possibly just inaccurate, but in a prominent place on the first page. Google's Vice President of Search Products & User Experience, Marissa Mayer told TechCrunch that she uses real-time search a lot, and that she trusts the content "most of the time, even if they’re public and not coming from friends."

When asked whether or not she thinks Google can solve the problems of filtering, the virality of rumors (true or false), and mob-forming in real-time search, she said, "Hard to say. We can’t simply apply the PageRank algorithm to content shared in real time, but we look at the ecosystem and detect signals we can use to reveal authority, for instance. It’s difficult, but there are data points out there that can be used for filtering."

Will Real-Time Search Results Drive PPC?

Much like with Google's recently launched (for everyone) personalized search results, or any other universal search results for that matter, the addition of real-time results is just one more element that can add to the challenge of getting organic results to show up high on the page. As iEntry CEO and WebProNews Publisher Rich Ord noted when talking about personalized search, this could give marketers more cause to focus on PPC, where they have more control over their campaign. This notion seems to be becoming a more common theme.

"I certainly think this will have a more profound impact on results sitting below the Twitter feed and those above," says Peter Young of Holistic Search, as quoted by MediaPost. "The scramble for the top positions will become fiercer. That may mean more people invest in PPC to gain more control of their presence."

Notice how few organic listings are at the top of the page.

Tips for Getting in Real-Time Search Results

There are ways to take advantage of real-time search functionality without spamming. In fact, these ways really involve a number of principles that are already staples of social media and search engine marketing in general. Allow me to reiterate some tips I gave in a previous article for getting found in real-time searches.

Note: These I wrote these tips more based on Twitter search, they do not take into account any back-end algorithms Google may use in selecting the real-time results they display. However, the concepts behind them should still generally be relevant.

1. Use Keywords

This seems obvious, but use keywords in not only your content, but in your titles, and your updates. If you're writing an article, you have to consider what people are going to include in their updates if they share it on a social network, whether this be Facebook, Twitter, or anything else. More often than not, they are going to include the title. If the right keywords are in the title, then those keywords are also more likely to appear in any ensuing tweets, Facebook updates, etc. If someone searches for those keywords, they will be more likely to find your content in real-time search results as they are created. The same goes for your own Tweets/status updates. Even if you are not sharing an article, if you want your update to be found, use relevant keywords. Again, obvious, but true.

2. Talk About Timely Events

Mentioning events that are current can put you directly into the results for any searches having to do with that topic, provided the right keywords are in play. This is a method that could and (surely is) being exploited by spammers, but that doesn't mean you can't provide legitimate conversation and simply put yourself on more people's radars, without throwing links at them every time.

3. Have a Lot of Followers

If you have a lot of followers or friends on social networks, or even just readers of your blog, you are going to get more people sharing your content. The more people sharing your content, the more impressions of your content will be making their way into real time searches. There is no easy way to instantly get a bunch of legitimate readers/followers. It will take some promotion. Provide useful content that people will link to and it will spread virally. Provide clear ways for them to follow you (like links to Facebook pages and Twitter accounts on your blog).

4. Promote Conversation

Whether on your blog or on a social network, spark conversations. Talk about topics that people are interested in. This is tied to number 2. The more conversations you are involved with, the more retweets (and equivalents on other networks) you are likely to get. And again, this potentially means more impressions in real times search results.

5. Include Calls to Engagement

Use buttons for sharing your content on different social networks. If you have been into marketing through social media, there's a good chance you're already doing this, but it will also cater to sharing and possibly increased visibility in real-time search results.

Reputation Management Concerns

The introduction of real-time search results into SERPs does bring up some new and interesting reputation management concerns. It does after all thrust whatever people are saying at any given moment right into the forefront. David Whitehouse, writing on Dave Naylor's blog, suggests that the move will force more companies to get Twitter accounts and actively particpate in social media.

"The reason?" he says. "Well, check out the Amazon query for a few minutes and I am sure you will see a complaint (as well as around a hundred offers!) – if Amazon doesn’t respond, it would reflect badly upon them." (Note: at the time of this writing, a query for Amazon is no longer delivering real-time results. This indicates that it is based on the amount of conversation at any given time).

Not a bad point. In real-time search results, you may show up at the top of the results page, but that may or may not be a favorable result. Of course there is a good chance a query for your brand will not return any real-time results unless that option is activated. It's not yet clear exactly what criteria Google uses for displaying these results, but it probably helps if a whole lot of people are already talking about the keywords used in the query.

Wrapping Up

In any regard, real-time search results in SERPs means you can't ignore social media. The more you engage in social media, the better shot you have at hitting high placement on Google SERPs that display real-time results.

While real-time search presents both opportunities and challenges for businesses, it's here whether you like it or not, and it's right where it matters the most - on Google. As Kirkpatrick noted, it's going to introduce millions of people to the concept of real-time search for the first time. You can bet that you will see similar features appear on Yahoo and Bing. Wait untilTwitter opens up that firehose to everyone, if you even have to wait that long. More deals will probably be made and APIs made available. Wait until practically everything from the real-time web becomes available in each of the search engines in actual real-time. We're bound to get there sooner or later.For More.. visit

Showtime For Real-Time With Google

Google Flash SEO Tips - 2009

2009-11-24T20:59:00.000-08:00

Google Flash SEO Tips - 2009

In case you missed their recent announcement about Flash, Google and Adobe have teamed up on a new algorithm to index text content in Flash. As a result of the new algorithm for Flash, Googlebot now indexes “textual content in SWF files of all kinds” and extracts URLs embeded in Flash.” On July 1, 2008, Google rolled out another update designed to assist Googlebot in its ability to traverse simple JavaScript, like SWFObject. While the full impact is not yet known, these technologies will redefine how Flash sites are created, constructed, designed and, as a result, optimized.

Before discussing the results of my case studies and how to optimize an actual scenario Flash site, it’s important to understand some crucial background information.

Prior to the introduction of Google’s Flash algorithm, Googlebot crawled only (X)HTML architectures without executing JavaScript to access text content and/or URLs in Flash. These new capabilities raise a number of questions about how Google handles, crawls and indexes content in Flash. Does Google index all text content in Flash? Does Google associate text content in Flash with the correct parent URL? Does Googlebot crawl links containing “pound signs” in URLs? Can Flash files have PageRank? How does Google treat underlying interlinked (X)HTML structures of corresponding text content pages? What about “Progressive Enhancement” techniques? To answer these and other questions, I’ve been testing the effectiveness of “Google’s Flash algorithm” since its inception to find out what it means for current design practices.

Googlebot Flash Update Case Studies

Before looking at how to optimize an actual scenario site, it’s important to establish the new “laws of the land,” so to speak. For that reason, I’ve conducted a number of experiments with various sites but have included only a few case studies below. These case studies lay a foundation in terms of understanding how Googlebot now interacts with Flash since Google’s new algorithm for Flash was introduced. For demonstration purposes, I’ve used Google’s example from Google Webmaster Central Blog.

Google Flash Update Case Study #1:

Google Flash Content Association with Parent URLs

Experiment: To determine if Google associates text content embedded in Flash inside an (X)HTML page with the correct “parent” URL as a single entity.

Hypothesis: Google currently still does not associate text content in Flash with the correct parent URL or as a single entity.

Background: According to Google’s Official Webmaster Blog, “If the Flash file is embedded in HTML (as many of the Flash files we find are), its content is associated with the parent URL and indexed as single entity.” To support their claim, Google posted the following image:

Procedure: To test their claim, I used Google’s example query [nasa deep impact animation].

Result:

Conclusion:
Since the introduction of support for SWFObject in July, Google hasn’t associated text content in Flash with the correct parent URL or as a single entity. More often than not, either the Flash URL or both the Flash and parent URL are indexed.

*For test validity, I’ve monitored Google SERPs (search engine results pages) for the above query daily over a period of 60 days. I’ve also monitored Google’s SERPs for the following queries over the same period of time: [deep impact amy walsh] and [deep impact impact with comet Tempel 1].

Google Flash Update Case Study #2:

Google Flash File PageRank

Experiment: To determine if Flash files can accrue PageRank.

Hypothesis: Flash files can accrue PageRank.

Background: In a recent interview with Eric Enge, Maile Ohye mentioned that links in Flash function as a regular links and, therefore, can pass PageRank. If links in Flash can pass PageRank, it seems they could also accrue PageRank.

Procedure: Again using Google’s example, I visited both the parent and child URLs and recorded their “Toolbar” PageRank.

Results:

The (X)HTML parent URL page has a “Toolbar PageRank” of 7 while the Flash file URL (.swf) page has a “Toolbar PageRank” of 6.

Conclusion:
Flash files can accrue PageRank independent of their own parent URLs.

*Note: The illustration in this case study shows both the parent and child URLs indexed as unique individual entities in Google’s SERPs (search engine results pages). This further supports the findings in Case Study #1.

Google Flash Update Case Study #3:

Googlebot #anchor (fragment identifier) URL Extraction

Experiment: To determine how Googlebot handles URLs containing #anchors (fragment identifiers).

Hypothesis: Googlebot ignores #anchors (fragment identifiers) in URLs and, as a result, extracts only URLs preceding #anchors (fragment identifiers) in Flash embedded links.

Background: According to Google’s own JohnMu, “When we find URLs with an anchor attached like that (http://domain.com/page#anchor) we generally ignore the anchor part, since it is not relevant when fetching the contents of a URL.” While this is a convention commonly used for playhead control in Flash sites, it refers to the same page as defined by W3C.

Procedure: To test the experiment, I used Google’s “inurl:” operator to search for instances where Google had indexed a URL containing a pound sign. The queries I used are [inurl:#] and [inurl:& # 35;].

Result: No results found.

Conclusion:
Google doesn’t index URLs containing #anchors (fragment identifiers) in Flash per W3C Guidelines.

Google Flash Update Case Study #4:

Google Flash Text Translation

Experiment: To determine if Google can translate text content in Flash.

Hypothesis: Google can not translate text content in Flash.

Background: “Google’s mission is to organize the world’s information and make it universally accessible and useful.” To some, “universal accessibility” would imply translation.

Procedure: To test the experiment, I used Google’s translation tool to translate the case study example into French, Spanish, Chinese, Arabic and Russian.

Result: No results found.

Conclusion:
Currently, Google doesn’t seem to support translations of text content in Flash.

Googlebot Flash Interaction Scenario

Avenues for optimizing Flash differ, but the final destination remains the same in terms of organic search engine optimization. The scenario below reveals the basics of how Flash sites are typically optimized. In addition to the description, I included images to help further illustrate the dynamics involved.

“SEO for Flash” is simple in theory; embed an entire “site” within a Flash file and layer that Flash file over an interlinked (X)HTML structure of corresponding content pages via JavaScript. Thanks to the JavaScript (SWFObject), users with Flash enabled see Flash, while users without Flash enabled (previously Googlebot) receive the underlying interlinked (X)HTML version of content pages. In order to control the Flash presentation for users with Flash, URLs with #anchors are embedded to create the illusion of “seamless transitions” between “virtual pages” within the Flash file.

(A second iteration of this same technique draws text content seen both in the Flash presentation as well as the underlying (X)HTML from the server. However, Google does not attach external content resources loaded in Flash files. “If your Flash file loads an HTML file, an XML file, another SWF file, etc., Google will separately index that resource, but it will not yet be considered a part of the content in your Flash file.”)

While the scenario above seems fairly simple, understanding how each element is “digested” by Googlebot is a bit more complex. Here are a few issues to be aware of when optimizing Flash sites in light of the new Flash algorithm.

“Progressive Enhancement”

As illustrated by Case Study #1, Googlebot traverses simple JavaScript, like SWFObject and, as a result, it completely circumnavigates text content provided via “Progressive Enhancement” in most cases.

Flash in SERPs

As Case Study #1 and #2 illustrate, Google may not associate text content in Flash with the appropriate parent URL and/or as a single entity. This makes it possible for users without Flash-enabled browsers and/or devices (iPhone) to access Flash files directly from Google’s SERPs. This issue can result in a bad user experience.

Links

As illustrated by Case Study #3, Googlebot ignores pound signs (#anchors / fragment identifiers) in URLs. As a result, Googlebot interprets URLs containing pound signs as different URLs with different content than intended. (After pointing this issue out to the creators of SWFAddress, Asual added the “Copy link to clipboard” option to footer of pages in their SEO example.) This issue is further complicated by the introduction of Google’s new algorithm for Flash, the support for simple JavaScript and the possibility of Flash files being indexed in Google search engine results pages.

If a user posts a link to domain.com/photos.html#/contact.html, Googlebot will only see and index the content at domain.com/photos.html.

PageRank / Keyword Thinning

As illustrated by Case Study #2, Flash files can now accrue PageRank independent of their own parent URLs. As a result of this issue, PageRank thinning is likely to occur, because PageRank is divided between the parent URLs and actual URL. The percentage of thinning is likely to increase in proportion to the quantity of underlying (X)HTML pages containing “the flash file.”

Similar to PageRank, keyword relevancy may not be allocated to the intended URL. When keyword relevancy that is intended for one URL is instead allocated to another URL, thinning occurs.

Translation

As Case Study #4 illustrates, Google doesn’t seem to translate text content in Flash files, especially when text is supplied by a server or some other third party source.

Google SEO for Flash

Before talking about SEO for Flash, it’s important to define what that really means. Ask a Flash guy what SEO for Flash means and he might say something like “indexed content” or “indexation.” Ask an SEO guy what SEO for Flash means and he might say something like “ranking top 10 or text content in Flash.” As you can see, there are two different definitions and, therefore, two totally different expectations at work here. To an SEO, indexed content is the starting point where SEO for Flash begins. Simply “being indexed” is better defined as “Search Engine Friendly” (SEF). The introduction of Google’s Flash algorithm means most Flash sites are, by default, search engine friendly assuming text content resides within the Flash files and isn’t in a vector format.

Organic search engine optimization (SEO), unlike search engine friendliness (SEF), depends heavily on “meta data,” not just “meta tags.” Lots of information can be gleaned from (X)HTML by search engines via, TITLE elements, ALT attributes, images, headers (H1, H2, H3, H4…), internal link structure, fonts, link popularity, relationships, site categories, subdivisions and sections. Engines rely on these elements for meta data as well as other informational “signals” used for rankings. “More data is good data” but only when that data is available in a digital format that’s digestible by search engines and can be translated to determine relevancy for textual queries. As Vanessa Fox recently pointed out, the lack of structural meta data in Flash is a real disadvantage.

With Google’s introduction of “Universal search” in May 2007, Flash sites were dealt a new obstacle. Universal blends results from verticals like news, images and YouTube, in Google’s search results. The advent of “Universal search” is somewhat problematic for Flash sites, because Googlebot can’t extract images and/or video embedded in Flash for inclusion in Google’s “Universal” search results. To illustrate, currently Adobe.com doesn’t rank top ten in Google Images for [Adobe] or [Adobe logo].

Google Flash SEO Tips for 2009

Since “optimizing Flash” is difficult, it’s better to understand the fundamental limitations of the medium in terms of search, and to then concentrate on optimizing site design and architecture.

When it comes to text, “Don’t use it for something when there’s already a standard whose output can be easily parsed, easily processed, and whose openness makes its processing easier for browsers and searchbots.” – “Bergy,” Google Webmaster Central
Avoid text content and links in Flash
Don’t use text content in Flash supplied via third party file
If you must use text content in Flash, use sIFR
If you must use text content in Flash and sIFR isn’t an option, create individual Flash files laid over each corresponding (X)HTML page via SWFObject
“Instead of including everything in one flash file it may make sense to break the content into different flash files so you can create different HTML pages around the different ideas contained in it.” – Aaron Wall, SEOBook.com
When using SWFObject, consider using absolute URLs in underlying (X)HTML and Flash files
When using SWFObject, be sure to include “alternative” images for users without Flash
Avoid using text content in Flash for pages employing “seamless transitions” where URLs don’t change, or, instead, include “pound signs”
Provide links to important pages within Flash files using absolute URLs for users who arrive at the Flash file via Google search engine results pages
Consider how translation issues may impact content in Flash and investigate ways of working around these issues

————

UPDATE:
The latest Google Webmaster Central Blog post includes lots of great information for webmasters as well as a new video which address some issues related to Flash but, not my findings. So, I’ve asked for details via Google Groups.

I’ll be talking more about these and other issues related to SEO for Flash at SES Chicago.

Google’s Twitter Algorithm 2009 Twitter Algo

2009-11-24T20:49:00.000-08:00

Google’s Twitter Algorithm 2009

How will Google incorporate live twitter updates into their search algorithm?

News recently came out that Google and Bing will be featuring live twitter updates into their search results. The big question here for SEO’s is how they will incorporate twitter into their algorithms. In order to shed some light on the potential of Google’s Twitter Algorithm, I’ve looked at how different Twitter grader algorithms work and any additions to these that we might see go live.

One of the more popular site’s out there that will rank your Twitter profile is the Twitter Grader by the guys over at Hubspot. Now while I wouldn’t suggest you optimize your Twitter profile for this tool, it is still useful for gauging success. Over on their blog, Hubspot details what factors are part of their Twitter Grader’s algorithm. Here’s a list of potential factors in the Google Twitter Algorithm:

1. Number of Followers: More followers leads to a higher Twitter Grade (all other things being equal). It is easy to game this (more on this in a later post) but never the less it is an important piece of the algorithm.

2. Power of Followers: The more followers the people following you have, the better. This is a core part of Hubspot’s algorithm and will surely be part of the Google and Bing Twitter Algorithms as well.

3. Updates: More updates generally leads to a higher grade — within reason. This is risky and potentially could reward twitter spam.

4. Update Recency: Users that are more current (i.e. time elapsed since last tweet is low) generally get higher grades.

5. Follower/Following Ratio: The higher this ratio, the better. The weight of this factor decreases as the user excels in other areas of the algorithm (so, once a user gets to a high level of followers or a high level of engagement, the Follower/Following ratio counts less).

6. Engagement: The more retweets a user receives, the higher their grade. This makes sense since the more references their are to your profile, the more powerful it potentially is. Further, the value of the engagement is higher based on who is being engaged. If a user with a very high Twitter Grade retweets, it counts more than if a spammy account with a very low grade retweets.

Of these 6 core Twitter metrics, some will be more useful than others. I think the most important of these are engagement and power of followers. Retweets will most likely turn into the equivalent of “inbound links” for normal sites. Of the 6 above, update frequency will be counted the least as it will be extremely hard to control spam if this is a major factor.

Aside from these six metrics their are others that will most likely surface when Google and Bing launch their Twitter algorithms. Two factors I would specifically like to touch on are relevancy and lists.

Relevancy: Relevancy is a huge part of Google’s current algorithm and it only makes sense that it will be included in the Twitter algorithm. I foresee relevancy factoring in like this: What is the target profile tweeting about? This will involve monitoring keyword density on all profiles. Google will then look at your followers. Is their “Tweet Density” similar to yours? Google’s algorithm will reward people for having followers which are relevant. If tweet a lot about SEO and have 600 followers yet 400 of those followers tweet mostly about furniture, the algorithm would reflect that.

Lists: Lists are a relatively new feature that most people don’t know what to make of. I’m not sure how it will be incorporated, but it will be. Here are some potential ways this could happen: A list to follower ratio. This would record how many people following you have added you to a list. I believe this metric has some serious value. Another possibility could be a simple count of how many lists you’re on, however, by itself, I don’t believe that metric adds much value.

It will be interesting to see how Google’s Twitter Algorithm turns out. I’m sure the obvious factors might change before this is truly incorporated into the engines. If you have any opinions about which factors will be weighed more heavily than others, please post a comment! With our minds combined, we might end up getting pretty close!

WordPress Blog - SEO Tips

2009-10-29T04:23:00.000-07:00

WordPress SEO Tip #20 — Don’t Block the Search Engines!

First and foremost: make sure you’re not inadvertently telling the search engines to go away! Believe it or not, some WordPress installations block the search engine bots by default.

From your admin panel, go to Options > Privacy and make sure it’s set to “I would like my blog to be visible to everyone.”

Bonus Tip #1 – Are Comments Enabled?

Some WordPress users restrict comments to registered users, or disable them entirely. While this may be appropriate in some situations, in most cases comments are a very beneficial factor, and a defining mark, of a blog.

Comments engage your readers, help you get more “fresh content” SEO brownie points, and give search engines another reason to come back frequently.

Here’s how to fully enable comments:

Login to the WordPress administration center
Click “Options” on the menu bar
Is “Users must be registered and logged in to comment” checked? If so, consider unchecking it.
Click “Discussion” on the submenu bar
Make sure the following are checked: “Allow people to post comments on the article” and “Allow link notifications from other Weblogs (pingbacks and trackbacks.)”

WordPress SEO Tip #19 — Does Your Blog Have a Topic?

Some of us would prefer to have a blog where we talk about anything that comes to mind: cars, movies, photosynthesis, dust mites, you name it.

In and of itself, such a blogging style isn’t wrong; however, you can leave search engines clueless as to what your blog’s about and thus for what search queries your blog should appear. And some of your readers might get annoyed in the process as well.

WordPress SEO Tip #18 — Ensure URL Canonicalization

If your blog posts are accessible from more than one URL, you could end up with:

Search engines confused as to which URL to display in the SERPs.
PageRank split between multiple pages.
Duplicate content penalties.

Starting with version 2.3, WordPress takes care of this and makes sure your content is accessible from only one place. So if you use an older version, either upgrade to the latest version of WordPress, or install the Permalink Redirect plugin.

WordPress SEO Tip #17 — Check for Valid XHTML

Most code errors are minor, but the more serious ones can cause content misinterpretation by search engines, lower rankings, and rendering errors.

WordPress itself produces valid code, but errors can crop up from two other common sources:

Poorly written plugins or themes
User-created coding errors (in the blog posts themselves, or through theme customizations)

First check your site for errors. If an error is found, look at the surrounding content to determine the source of the error.

If a plugin is the culprit, fix it if you’re good at that sort of thing (the beauty of open source!), or send a quick email to the plugin developer and let him or her know.

WordPress SEO Tip #16 – Don’t Leech Link Juice!

One characteristic of WordPress blogs is the sidebar, which is typically present on every single page. Do you really need to be passing link juice from every single one of your pages to every single one of those links? If the answer is no, consider adding rel=”nofollow” to the less important ones.

WordPress SEO Tip #15 — Use Images in Your Posts

Not only do they increase visitor attention and retention, they give you an opportunity to use keyword-rich “alt” attributes, “title” attributes, and filenames. Plus it’ll give your blog visibility in image search engines.

WordPress SEO Tip #14 — Does Your Theme Use Header Tags Correctly?

The blog title, or your main keyword should be in an
tag.
If your subtitle is keyword-rich, you can put it in an
; otherwise I recommend putting it in a non-header tag like
.
The post titles should go in
tags.
Sidebar section titles should be
tag or non-header.

Unfortunately, some themes (including the WordPress Default Theme) put the sidebar section titles in

tags. Although this makes sense from a strict structural point of view, it also gives irrelevant sidebar headers (”Categories,” “Archives,” “Meta,” etc.) equal weight with your SEO-important post titles.

To sum it up: Use a theme that utilizes header-tags properly, or try fixing the theme you have.

WordPress SEO Tip #13 — Use Pinging

A ping is a “this site has new content” notification that invites bots to visit your blog.

WordPress pings one website called Ping-o-matic by default, which in turn pings others. You can also add additional services by going to Options > Writing in the admin panel. (For example, the pinging URL for Google Blog Search is http://blogsearch.google.com/ping/RPC2)

Another Bonus Tip: Once a post is published, WordPress issues pings whenever the post is edited. Try to cut down on after-publishing edits to avoid being considered a ping spammer.

WordPress SEO Tip #12 — Install the Google XML Sitemaps Generator Plugin

XML Sitemaps are search-engine-friendly directories of your blog’s posts and other pages intended to help search engines spider your site. Though pioneered by Google, they’re supported by Yahoo, MSN, and Ask.com as well.

The Google XML Sitemaps Generator for WordPress makes creation of these sitemaps easy and automatic. It also lets the engines know when you post new content.

WordPress SEO Tip #11 — Avoid Sponsored Themes

There was a debate in the WordPress community not too long ago on the topic of sponsered themes. These themes include paid links (usually in the footer) than can suck PageRank and possibly result in a Google paid links penalty.

Stick with WordPress theme directories that don’t include sponsored themes, like the WordPress Theme Viewer.

Bonus Tip #2 — Write Right Post Titles

SEO isn’t everything: once you’re high in the SERPs, you need action words to prompt clickthroughs.

Put keywords in your title if at all possible, but not if it’ll compromise the click-trigger action title.

WordPress SEO Tip #10 — Use Traditional SEO Techniques

A WordPress blog is a website too, so the traditional SEO techniques still apply:

Use important keywords in the title and throughout the post, but don’t overdo it.
Bold your keywords when it makes sense.
Develop links to your blog.

WordPress SEO Tip #9 — Use the Power of the Slug

Ever wondered what the “Post Slug” on the “Write” page was? It’s the text that goes in the URL when you have “Pretty Permalinks” enabled (see tip #2).

By default the slug is a “sanitized” version of the post title. However, if your title is overly long or keyword-sparse, you can change the slug through the Post Slug box.

Yet Another Bonus Tip: The SEO Slugs plugin can take out common words like “you,” “is,” etc. out of the slug for you automatically.

WordPress SEO Tip #8 — Use Timestamping to Stagger Fresh Content

Search engines and visitors love fresh blog content on a steady, regular basis. But for a lot of us, creativity comes irregularly: 10 post ideas one week, none the next.

Enter timestamping. When writing a post, click the plus sign next to “Post Timestamp.” Set a date and time, and the post will publish by itself whenever you specify.

Search engines will keep coming back, and visitors won’t be inundated with a ton of new posts all at once.

Hint: If you’ve timestamped a post, don’t click the Publish button, since that’ll publish your post immediately regardless of your timestamp. Instead, select “Published” under “Post Status” and click the Save button.

WordPress SEO Tip #7 — Use Tags for Free Keyword Boosts

WordPress 2.3 and above include a tags feature that lets you assign keywords to your blog posts. Once you start using them, then since each tag gets its own webpage, you’ll be generating a ton of your own themed, keyword-oriented internal backlink pages.

WordPress SEO Tip #6 — Integrate Social Media

Adding social media links/buttons like the ones above makes it easy for visitors to promote your quality content (hint, hint). Social media is a great way to build links naturally as well as drive targeted site traffic.

Share This is a very popular “social media all-in-one” plugin.
If you’re a FeedBurner user, you can use FeedFlare to add action links, including social media ones, to the bottom of your posts.

Lots of social media sites provide code you can use to generate buttons like those above. Grab your own code from:

WordPress SEO Tip #5 — Implement Deep-Linking

Here are several great ways to implement deep-linking on your WordPress blog:

Within your posts, link to other posts on your blog and use important keywords in the anchor text.
Install the Similar Posts plugin, which inserts a list of related posts you’ve written to the bottom of each of your blog posts. This process will create aged deep links and increase visitor retention.
Display your most popular posts in your sidebar using the Popularity Contest plugin. Gives your most popular posts tons of internal links, and helps your visitors find your best content.

WordPress SEO Tip #4 — Make Scrapers Work to Your Advantage

Most of us would probably be upset if someone used scraping (automated content stealing) to publish our laboriously-written posts as his or her own.

But with a little work, you can make the scrapers work for you, not against you.

Here’s how to do it, courtesy of EarnersBlog.com:

If you use Wordpress it’s very easy to take full advantage of these sites linking to you, all you need to do is create links back to your content within your feed.

What you’ll need for this:

Cave Monkey’s Full Text Feed Plugin
Solo Technologies Add Related Posts to your Feed Plugin

These plugins simply show your entire post in your feed & also add some related posts in your feed only (which will also increase the amount of people in your feed reading more than 1 post).
Now, everytime anyone scrapes your blog via your RSS feed & republishes it they’ll be deep linking to 5 or more of your existing posts. Bingo.

WordPress SEO Tip #3 — Install the All-in-One SEO Plugin

Like the name implies, this plugin covers a lot of the bases.

Puts the blog name after the post title, giving your keyword-rich titles more prominence.
Allows you to override title and meta tags on your homepage as well as your individual posts.
Lets you add “noindex” to your category and/or tag pages to avoid duplicate content.
And more.

A must-have for serious WordPress SEO.

WordPress SEO Tip #2 — Use “Pretty Permalinks”

Sure, you may already use Pretty Permalinks, but are you using the best possible permalink structure?

For those of who don’t use Pretty Permalinks, it’s a must-do for WordPress SEO. Permalinks, in essence, are the URLs of your WordPress blog posts. “Pretty Permalinks” put slugs (which should contain keywords — see tip #9) in your URLs instead of the default numbers.

To enable or change them, first login, then go to Options > Permalinks.

The two options you do not want are “Default” and “Numeric.” Here are my suggestions for picking a “pretty” permalink structure:

Date and Name Based: The problem with this is that your posts are several extra directories deep, which can decrease relevence in some search engines. However, such a permalink structure can nevertheless be desireable if your blog is news-oriented or date-sensitive.
Post Name Only: If your blog covers one topic that has no subtopics (which, though possible, is unlikely), select “Custom” and type /%postname%/
Category Based: If your blog covers multiple topics, implement category-based URLs. (You have to look into the Codex to find information on category-based URLs, so many WordPress users probably don’t realize that this option exists!) To implement it, select “Custom” and type /%category%/%postname%/

WordPress SEO Tip #1 — WordPress Secret: Use Category-Based Permalinks for SEO Siloing

Here’s the big finale. Problem is, this tip is so important (and lengthy) that it really merits its own post.

Here’s a teaser: it entails implementing the powerful siloing technique on your WordPress blog through a combination of plugins, settings, and strategies.

pyar

2009-10-22T11:11:00.001-07:00

hi my love

hi

2009-10-22T10:53:00.000-07:00

my love

My Thinking .. My Rules.... Always Right ...

Google 2011 algorithms - Google's scraper now live not Content Farm

Links to your site:

here you can find out best sites as well as low quality sites which are linked with you . using this we can easily find the low quality sites which are not crawling for long times.

Keywords:

the most common keywords Google found when crawling your site. These should reflect the subject matter of your site. if you found unrelavant keywords then remove from your sites.

The Most Important Tips are check your :

Diagnostics Malware : check all malwares. and resolve it. Crawl errors: if we solve all Crawl errors. it will affect in low quality sites.

HTML suggestions:

if we solve all suggestions which are given in html suggestion we will go in high quality sites list.

Site Performance Overview:

if our site load time is high than our site is also considers as low quality site.

New Google Features Create SEO Opportunities - sideways query, Google Squared, PageRank

Google Confirms “Mayday” Update Impacts Long Tail Traffic, Google Algo Update 2010, Googler Matt Cutts

Changes With The New Seo 2010 SEO changes UK: algorithm Search Engine Optimization

New Bank Withdrawal Instructions for Our Customers in India

Why are we asking you to do this?

What is a Purpose Code?

When is a Purpose Code needed?

What do you need to do?

Frequently Asked Questions

Q. What are the Purpose Codes I need to use?

Real-Time Search Means to SEO, PPC and Reputation Management - Real-Time Search Goes Mainstream with Google

Showtime For Real-Time With Google

Google Flash SEO Tips - 2009

Googlebot Flash Update Case Studies

Google Flash Update Case Study #1:

Google Flash Update Case Study #2:

Google Flash Update Case Study #3:

Google Flash Update Case Study #4:

Googlebot Flash Interaction Scenario

“Progressive Enhancement”

Flash in SERPs

Links

PageRank / Keyword Thinning

Translation

Google SEO for Flash

Google Flash SEO Tips for 2009

Google’s Twitter Algorithm 2009 Twitter Algo

WordPress Blog - SEO Tips

WordPress SEO Tip #20 — Don’t Block the Search Engines!

Bonus Tip #1 – Are Comments Enabled?

WordPress SEO Tip #19 — Does Your Blog Have a Topic?

WordPress SEO Tip #18 — Ensure URL Canonicalization

WordPress SEO Tip #17 — Check for Valid XHTML

WordPress SEO Tip #16 – Don’t Leech Link Juice!

WordPress SEO Tip #15 — Use Images in Your Posts

WordPress SEO Tip #14 — Does Your Theme Use Header Tags Correctly?

tag.

; otherwise I recommend putting it in a non-header tag like .

tags.

tag or non-header.

WordPress SEO Tip #13 — Use Pinging

WordPress SEO Tip #12 — Install the Google XML Sitemaps Generator Plugin

WordPress SEO Tip #11 — Avoid Sponsored Themes

Bonus Tip #2 — Write Right Post Titles

WordPress SEO Tip #10 — Use Traditional SEO Techniques

WordPress SEO Tip #9 — Use the Power of the Slug

WordPress SEO Tip #8 — Use Timestamping to Stagger Fresh Content

WordPress SEO Tip #7 — Use Tags for Free Keyword Boosts

WordPress SEO Tip #6 — Integrate Social Media

WordPress SEO Tip #5 — Implement Deep-Linking

WordPress SEO Tip #4 — Make Scrapers Work to Your Advantage

WordPress SEO Tip #3 — Install the All-in-One SEO Plugin

WordPress SEO Tip #2 — Use “Pretty Permalinks”

WordPress SEO Tip #1 — WordPress Secret: Use Category-Based Permalinks for SEO Siloing

pyar

hi

Diagnostics

Malware : check all malwares. and resolve it.
Crawl errors: if we solve all Crawl errors. it will affect in low quality sites.

; otherwise I recommend putting it in a non-header tag like
.